With four inquiries into the state of the Australian film and television industry launched last year alone, 2018 could be a transformative year for the children’s entertainment business down under. In February 2017, the government announced a new parliamentary inquiry into the growth and sustainability of the entire Australian film and television industry. Children’s content came to the fore when the heads of Australia’s commercial free-to-air (FTA) television networks—Seven, Nine and Ten—appealed for an end to each network’s yearly requirement to produce 260 hours of programs aimed at under-14s and 130 hours of preschool programming (including an average 32 hours of drama).
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